ROB DEENE

RESUME

Led the design and development of innovative eLearning solutions that translated complex subject matter into clear, engaging, and effective training for global organizations like Gilead, AstraZeneca, Pharmathen and Novartis.
Delivered immersive learning experiences through gamified modules, interactive storytelling, and custom interfaces, elevating learner engagement
Partnered with cross-functional teams and stakeholders to execute high-impact training initiatives under tight timelines bringing creative vision, instructional strategy, and design excellence to every project.
Applied strategic visual communication and UX principles to build branded learning ecosystems that align with organizational goals, reinforce key behaviors, and support long-term learning outcomes.

Redefined digital learning and support experiences by leading the creation of user guides, a video learning series, and a short-form YouTube campaign standardizing design practices and boosting engagement across customer support, sales, and cybersecurity education.
Revitalized visual communication strategy by transforming an entire eLearning catalog into Articulate Rise 360/Storyline, producing original voiceovers, illustrations, and graphics, and driving webinar registration growth through bold branding and targeted social media updates.

Founded, wrote, directed, and edited all content for a narrative-driven YouTube channel, producing short horror films, an improv game show, a talk show, and a ghost-hunting series delivering suspenseful, story rich content on a consistent weekly schedule.
Built and led a full creative team, casting and training actors, performers, and writers while also managing third-party editors to uphold production timelines and maintain quality across frequent releases.

Led the transition of an entire learning catalog to a modular WordPress format, developing interactive features via plugins and setting foundational design and development standards for the Education Services team.
Directed a 60-episode short-form video series, handling live-action shoots, green screen work, post-production, and AI-assisted captioning—to enhance accessibility and elevate multimedia training across departments.

Modernized the organization’s eLearning ecosystem by establishing a contemporary visual language, converting Flash courses to HTML5, and designing custom JavaScript-based interactions to boost engagement and retention.
Contributed cross-functionally by developing end-to-end eLearning courses, mentoring junior team members, maintaining the course library, and producing illustrations and icons for internal portals and partner-facing initiatives.

Designed timeline-based Flash eLearning courses enriched with custom illustrations, voiceover integration, and localized content to engage diverse internal and external audiences
Produced branded visual assets including T-shirts, posters, and promotional materials—for trade shows, employee initiatives, customer engagement, and partner outreach programs.

Grew from intern to creative lead by designing and developing a wide range of eLearning experiences from early Flash courses to modern, interactive HTML5 and WordPress-based platforms making learning more accessible, engaging, and user-driven.
Stepped into a leadership role by setting the visual and creative direction for the Education Services team, mentoring junior staff, establishing design standards, and managing a growing course library that supported the organization’s expanding reach.
Led visual storytelling by producing illustrations, icons, and branded content for training, outreach, and events, helping shape the organization’s identity and deepen its connection with learners, staff, and partners.